How to Stop Your Targets in Their Tracks

How do you stop your Target Audience? Yet repel people that are not your Targets. You have literally seconds to gain their attention - and this session makes every second count.

Should you approach attendees? Or let them come to you? What should you say when you first speak with them? We'll help you to craft your vital "Open Ended Qualifying Question" designed to uncover your Targets and crash through "exhibition glaze" - induced by sensory overload in buyers and exhibitors alike and deadly to exhibitors that don't know to counter it.

We'll consider “giveaways”, demonstrations and hospitality activities too - what works? What is a distraction?

Successfully mastering these skills will enable your Team to substantially increase the depth and breadth of penetration of your Target Audience, delivering quality Prospects to you and greatly enhancing the success of your Show.

Click below for MORE Module Descriptions!

• Why Exhibitions Work... 
• How to Achieve Your Goals at Exhibitions 
• How to Select the Right Shows for YOU! 
• How to Select the 'Best Spot' 
• How to Nurture Your Perfect Show Team 
• How to Bust Costs at Shows Everywhere! 
• How to Promote Pre-Show - with Limited Budget & Time 
• How to Use Show Tools to Entice the Best Buyers 
• How to Design Your Booth (Stand) 
• How to Stop Your Targets in their Tracks 
• How to Handle Booth Traffic 
• How to Gather & Process the Hottest Leads 
• How to Network - Hunting Opportunities 
• How to Make Show Management Your Best Friend 
• How to Measure Your Success 
• How to Maintain Momentum after the Show 

Contact us for availability & pricing!