Successful Exhibiting Training Seminars

 

How to Select the “Best Spot”

Exhibitors often spend considerable time selecting their stand position at the Show. Selecting the “Best Spot” can be a most contentious issue.

Do some areas really work better than others? Where are those spots? What is the effect of being located on main aisles? To the right or left of the show? Back or front? At the entrance?

What is the effect of being near service areas (eg food)? Or features, like roof supports? What’s the effect of a “multi location” show (with several halls)? Near competitors?

We'll answer these questions and examine photos, video clips and floor plans, to find frequently overlooked “features” that you can avoid or use to advantage. This is a "must experience" module!

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